Group 3 - Music Video

Group 3 - Digipak

Group 3 - Digipak
Our Digipack, top left - back, top right - front, bottom left - inside panel, bottom right - inside panel (CD)
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Tuesday 30 September 2014

Art Of The Title Evaluation DYM


1. Summarise your film idea. Provide a brief synopsis and outline what happens in your film opening
Our film, called Teddy, is about a psychotic boy at school who believes something is constantly following him. Indeed, as the boy walks around school, an evil spirit in the form of a Teddy follows, getting closer and closer.

2. What kind of information has been included in your film opening?
Establishing shots - shots 1 3, 4, 5, and 6 are all establishing shots which lets the audience know clearly that it's a school setting. 
Abstract shots - shots 2, 4, 6 and 8 are our title shots in which you see the school setting but also a bit of the Teddy bear to create suspense.
Introductory character shots - in some shots we see the main protagonist, a boy with black his clothes and a constant cold, detached facial expression, giving the impression he may be psychotic. We see the evil teddy, getting close and closer like a stalker. It finally comes to perch on Alistair's shoulder, intending harm, whether psychologically or physically is up to the audience to decide.

3. How do the titles link the main film idea?
The titles' fonts give the audience a sense of the horror genre, which is what we intended. However we did run out of time and did not choose a suitable font. Ours looks slightly like it should belong in a comedy, similar to the well-known film 'Ted'.

4. Summarise the expected audience reaction. What should the audience be thinking by the end of your opening? Is your opening clear or ambiguous?
The audience should be disturbed by the teddy but also by the boy's slightly strange aura and depressed, cold facial expressions. They should be suspenseful of what would happen next. We created a dark atmosphere by creating a clear opening which shows the protagonist, antagonist and the storyline however the ending is ambiguous as we don't know what the teddy will do next...

5. Identify three things that you included in your grid that are important in the construction of an opening sequence and explain their role in understanding the film.
Establishing shots - to set the scene so the audience know where the rest of the action will mainly take place.
Character shots - are less important depending on what kind of genre the film is however if they are introduced, the main protagonist and antagonist should be shown.
Range of frames - to create variety, making it more interesting, but mainly to make the audience view characters in a certain way or to see certain things.
Titles - to provide important info and to establish genres as well

6. How effective is your project as a film opening? Explain your answer.
I think we have a good order and narrative flow as we introduce the Teddy slowly by eventually revealing all of its body and face in the last shot. However our film opening needs a more macabre font, ours looks like it belongs in a comedy film. This takes away from the horror atmosphere.

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